Published on January 19th, 2011 | by Kaye0
YOUR SOCIAL MEDIA FOOTPRINT !!
Your Social Media Footprint!
Today we continue to explore the things that will bring us undone or make us Social Media master players.
Two factors that can really bring us undone is fear and lack of knowledge, many individuals and small businesses often don’t know where to start for two basic two reasons
1. Don’t understand social media and what it can do for them
2.Fear and have become paralysed and not knowing where to start.. and not having a plan
To address the issue of how can position ourselves as master players in the social media phenomenon, is to understand what is considered “best practice” and how the pitfalls can be avoided and to move past the fear with a confident plan that will bring success..
What is Your Social Media Personal Profile?
This is more than just your bio….where you set up information to shared about yourself. This information is about you or your company.. Where you were born, where you went to school, College or University, where you have worked your family, children and what businesses you are involved in etc etc… On Facebook you can share your favourite movies, music, games, movie star, television shows !!
When people set up a profile, for many and varied reasons some chose to share lots and others very little. The potential for identity theft and identity misrepresentation is ever present, and for that reason some sensitive information should not be shared. But it’s incongruous that people who are paranoid about information they share online are the same ones who use retail loyalty cards, not realising that the details of every financial transaction they associate with that card is recorded and sold!
However to clearly define your reasons to be online and what you really want to accomplish should be understood clearly from the outset. SO many people don’t really understand the full implications of what their profiles are communicating. However transparency and integrity is very important.
What is YOUR Social Media DIGITAL Footprint?
What does this mean? Social media digital footprint is all about what you leave behind when you interact online. Whenever you comment or post anything online you are leaving and imprint a mark – your digital footprint of where you have been that may never be expunged. What you communicate and how you communicate is out there for the world to see. Every time you vote online, or post a “like”, it leaves a trail. It’s not just a company’s web site that gets indexed by search engines. Every update made on Twitter, Flickr, YouTube, and Facebook Fan pages are indexed immediately after they are posted. This is called REAL exposure!! IT’S your DIGITAL FOOTPRINT–
Google has changed as activity in all social networks not only increases a company’s or individual’s Web presence, it now impacts how Google ranks an individual or a company ,small business in search results. Size really does matter – businesses and individuals with the bigger social media footprint are more likely to be discovered on the Web and its all organic SEO.
Have you or your business considered the impact of your Digital profile and Digital footprint on different sites’?
Have you ever done a Google search on your name or business? You would be surprised by what you can obtain from Google!!
I believe that best practice for Social Media Master Players, involves strategic crafting of your digital Social Media profile and digital Social Media footprint. The content, quality and extent of your digital Social Media profile and Digital Social Media Footprint may have a huge influence on your life, businesses much more extensive than you thought or intended positively and negatively..
Examples abound of people who have lost their employment, their reputation, relationships, and their future because of what they posted online. Also businesses have been crushed by the power of the Social Media however many are enlisting bloggers and Social Media to support products, promotions through innovative ways of marketing and research..
Its interesting this whole question raises interesting possibilities as there is a trend for employers and many recruiter are now accessing social networking sites to research profiles to evaluate whether the individual maybe suitable for a position. It’s called a digital Social Media CV; it can really impact the outcome of employment opportunities.
So what does your social media presence say about you? Your distinct belief system and values will inevitably dictate your social media digital Real Estate. Make it prime real estate! What you build online may outlast you. So make your online legacy one that your grandkids will be proud of.
Are you still coming to terms and struggling with establishing yourself or your business with an online presence ? Its okay because it does become overwhelming.
Perhaps is here the time to mention if you are a business or individual and looking to move forward and have the funds find a Social Media Community or a Social Media Coach to assist establish your online presence, as it will pay dividends in the future with your time and knowledge.
Personally being apart of The Empowered Tribe has been a valuable experience as it has allowed me to grow and develop, given support along the way. As a result of the knowledge and experience learned I am now available to support people through coaching to establish their own social media footprint. A Social Footprint of value! If you are interested to connect for a free one hour coaching session please fill out the details below…
Believing in your success